SEMrush vs Ahrefs: Which Tool is better in 2020 with Ultimate Guide?

November 13, 2020


If you’re in SEO, then you must know that two SEOP tool that dominates whole the SEO industry are SEMrush and Ahrefs. I personally use both of the SEO tools for keyword research. But, here I’m going to focus on SEMrush vs Ahrefs difference.

Being an On-Page SEO expert and running my own content writing agency, I often use these tools for daily basis. 

Do you have not enough budgets to buy both these SEO tools?

Don’t worry here we are going to guide you in the matter. Yes, we are going to compare both these super unique SEO tools in the different subject matter. 

If you’re in confusion which would be the best tool for you, then stay with us until the end because here I’ll provide you with a decent idea on these tools. So, after reading it, you’ll surely get to overcome all kind of doubt of yours.

Basic Introduction of SEMrush and Ahrefs

Introduction: SEMrush

This giant SEO tool called SEMrush was launched in 2008 as a small SEO tool. But, with time it evaluates itself and become the trendiest SEO tool of all over the world. Almost all SEO experts like to use this super impressive SEO tool.

This tool comes with several advanced and attractive features including Magic keyword research, backlink checker, competitor analysis, SEO and PPC so and so. That’s why it has massive popularity among the users.

Well, if you have a decent amount of money to invest, then you can go with SEMrush premium version. And this will surely help you in getting a fruitful outcome as well.

Introduction: Ahrefs

Ahrefs is one of the biggest competitors of SEMrush. Actually, it was launched in 2010 as a backlink analyze tool. But, with time it has updated now it become of the biggest and leading SEO tool company.

If you want to analyze the status of SEO in your site, then you can simply go with this service. Here, you’ll get to explore a lot of data, including keyword research for Google, YouTube, and Bing so and so. And, also get to explore your competitor and make a strategy to beat him.

It also comes with the content analyzer, smart keyword suggestion and many other things as well. So, this SEO tool will surely improve your overall user experience and help you to grab quality SEO ranking as well.

Here, we’re going to differentiate SEMrush vs Ahrefs in a lot of parameters;

  • Keyword research,
  • Backlink analysis,
  • Technical SEO audit,
  • Position Tracking,
  • Pricing Plan.

Keyword Research: SEMrush vs Ahrefs

If we talk on the keyword research, then both these tools are impressive and provide you with a quality result as well. Yes, keyword research is one of the most important things you should have to do before writing any content or post.

In this perspective, both these tools are pretty impressive. With these tools, you’ll get to do deep analyze any keyword. So, to experience the best quality ranking, you have to spend time behind this.

SEMrush

SEMrush can help you by providing a profound idea on the keyword. You can simply do keyword research by this tool. The things you need to do are to place the keyword on the search bar that’s it.

With this tool, you’ll get to experience the keywords, related keywords, keywords difficulty, CPC, traffic and other things as well. This tool also provides you with information on the PPC or advertising campaign spending as well.

Here, you’ll get two kinds of features;

  • Topic Research
  • Keyword Research

With the topic research module, you can simply place the keyword and get a quality idea on the topic, including the subject matter, headline, FAQ questions so and so. It makes it easy for your content to rank faster.

If you want to do in-depth keyword research, then also you can do so by using these features. Here, you’ll get to see the search volume, difficulty, and traffic source, ranked sites, related keyword as well. So, this will provide you with the ultimate user-experience as well.

The keyword magic tool provides you with the ultimate idea on keyword through this you can simply beat your competitors as well. So, you can simply choose this keyword research tool to explore your targeted keywords.

Ahrefs

Ahrefs comes with an easy to use interface and brilliant features. Yes, through this, you’ll get decent data on the search volume, keyword difficulty, traffic source, so and so. In this way, you’ll get to explore all kind of data of a site.

Here, you’ll get to explore the data of Bing, Google, YouTube and other platforms as well. It’s pretty easy to handle. So, if you use this, then you’ll surely get a quality result.

With this, you can get to expose all kind of related data search with additional keywords as well. So, to experience all the top-rated features, you can simply go with this super-impressive service. That’s why people are crazy behind this SEO tool.

Which Tool is better between these in Keyword Research?

No doubt! SEMrush is better than Ahrefs in this perspective. It doesn’t mean that Ahrefs is terrible both these platforms are impressive from their perspectives.

So, you can simply choose any of these SEO tools to get a quality SEO ranking.

[Score: 1-0 in Favour of SEMrush]

Backlinks Analyze:  SEMrush vs Ahrefs

Both these tools are impressive in backlinks analyze. With these tools, you’ll get a real-time data with a quality update as well. So, you can simply go with any of these SEO tools to explore the backlink data.

No doubt, backlink building is one of the most challenging tasks. So, you have to keep patience and spend your time behind this to get quality support as well. All these SEO tools come with the SEO analyze mechanism. So, you can use this feature to analyze the backlinks.

If you want to explore your competitor’s site, then you can do so by simply placing your competitors’ link. That’s it; it’ll help you in beating your competitor in case of organic searching and traffic as well.

SEMrush

SEMrush works effectively in searching the backlink profile of the competitors. Here, you just have to place the link and click on the search button that’s it. It’ll automatically work for you and screen out all the necessary things for you.

It comes with a vast database. So, this will really help you in searching for the best result. That’s why to explore all the data of your competitor; you can simply use this super fantastic tool.

Ahrefs

In backlink analyze both these tools are almost the same. Here, you can simply examine the backlink status. And, place the link on the search box. Now, it automatically collects the data across the internet and shows you the data.

It’s pretty impressive to use. And, with this, you’ll get to showcase data on the No-Follow and Do-Follow links as well. That’s why you can simply go for this SEO tool. 

Which Tool is better between these in Backlinks Analyse?

When it comes to the backlink analyze then Ahrefs will be the winner because it comes with the real-time and robust data on each and every time. So, we have chosen the Ahrefs winner in this category.

But, SEMrush is not bad at all. It also provides you with the top-rated data and helps you in getting quality data on the backlinks as well.

[Score: 1-1 Tied]

Technical SEO audit

Technical SEO is an important thing that influences the ranking factor. If you don’t work on the technical SEO, then your search ranking may decrease. In another way, it actually helps in crawling, indexing and rendering phase of your site.

So, if you want to get a quality result on the Technical SEO audit, then you can simply use any of these SEO tools. And believe me; you’ll get to see a significant impact with this. That’s why we highly recommend any of these SEO auditing platforms.

Site structure, site speed, SSL certificate etc. can create a harmful effect on the Technical SEO health. So, to check out all these things and get a quality ranking, all these tools can help you a lot. That’s why you should go with any of these tools.

SEMrush

One of the most renowned tools that use in the SEO audit is SEMrush SEO audit tool. With this tool, you can simply check the SEO status of your site. Here, you’ll get a lot of smart suggestions as well. Through this, you can simply fix the problems on the page or post.

This super impressive SEO audit tool can fix 130 SEO errors, including title tags, h1 tags, Meta descriptions, and images to complex issues. So, with this, you can do all fixed and make your site healthy on SERP perspective.

Ahrefs

Well, Ahrefs recently add this Technical SEO audit tool. It comes with several attractive features. So, with this, you can simply check the crawling data, indexing data and many more.

So, if you want to improve your site’s overall SEO health, then you can simply take the help of Ahrefs audit tool, and with this, you’ll undoubtedly be benefited.

Which Tool is better between these in Technical SEO audit?

Both of these tools are impressive in their perspectives. So, you can simply use any of these. If you ask for my opinion, then I would like to go with the SEMrush because it comes with several attractive and decent features.

So, this will surely help you in improving your overall functional activity.

[Score: 2-1 in Favour of SEMrush]

Position Tracking: SEMrush vs Ahrefs

Well, both these are impressive in this perspective. Through this, you can simply track the overall organic position of your site. So, with this, you’ll surely get a quality result as well. Yes, SEMrush comes with a mobile app as well.

Through this, you can track the position of your keywords with the search intension. So, we recommend using this service.

Ahrefs is also an impressive tool that comes with all the specific features. If you use this tool, then again, you’ll get to watch your recent ranking according to too targeted keywords. So, this will improve our ultimate user-experience.

SEMrush

SEMrush comes with a dedicated position tracking tool. So, this will improve your overall user experience, and you’ll get to track all the things easily. So, this would be the best rank tracking tool in this budget.

To track all the status of keywords you have to follow these steps;

Project > Position Tracking > Set up 

You can also track the region of traffic, source of traffic and list of keywords according to it. So, this will improve your overall working experience.

Ahrefs

It’s relatively easy to track the rank of your site according to the keywords through your Ahrefs account. Yes, it also comes with a dedicated dashboard. Through this, you can simply track all the status of your site and ranking.

Actually, it works like the Google Analytics and through this; you can simply check the regional source of organic traffic and other things as well. So, you can simply use this tool to track your organic position on the search engine.

Which Tool is better between these in Position Tracking?

In case of position tracking, both these tools become tied because here you’ll get to see almost the same features. So, you can simply go with any of the devices. No doubt! All these tools will surely enhance your ultimate user experience.

[Score: 2-1 in Favour of SEMrush]

Pricing Plan

Both these SEO tools are costly, but if you use these properly, then you’ll surely get a quality result. So, you can simply go with any of this super special software. Here, we’ll basically focus on the pricing plan of these SEO audits tools;

SEMrush

SEMrush Plan and Pricing

In SEMrush vs Ahrefs pricing plan a significant role in making this difference. SEMrush comes with several plans;

  • Pro Plan: Monthly billing $99.95 per month; yearly billing $83.28 per month.
  • Guru Plan: Monthly billing $199.95 per month; yearly billing $166.62 per month.
  • Business Plan: Monthly billing $399.95 per month; yearly billing $333.28 per month.

 You can apply for SEMrush Free trial for 14 days. If you don’t like the features, then you can simply claim your money refund.

In case if you want some amount of discount, then you can simply go with SEMrush coupon codes.

Ahrefs

Ahrefs comes with several plans. You can pick any of these plans according to your requirements;

  • Lite Plan: Monthly billing $99per month; yearly billing $83 per month.
  • Standard Plan: Monthly billing $179 per month; yearly billing $149 per month.
  • Advanced Plan: Monthly billing $399 per month; yearly billing $332 per month.
  • Agency Plan: Monthly billing $999 per month; yearly billing $832 per month.

All these plans come with their limitation and user engagement. So, you can simply check out the official site of Ahrefs.

Closing Thoughts…

 No doubt! All these SEO tools are impressive and provide you with the best result. But, if you ask my opinion, then I would like to go with the SEMrush. It doesn’t mean that Ahrefs is not a useful tool. I personally use both these tools to improve the SEO health of my site.

Here, we have provided you with the ultimate guide on the SEMrush vs Ahrefs. So, this discussion will surely help you in choosing the best SEO tool for you.

I hope you like this entire content. If you like, then click on the social sharing button and share it with your social friends. Stay tuned for the next update and thanks for reading.

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