ActiveCampaign vs GetResponse [December 2020]: Which is Best?

December 3, 2020

Are you confused between the Activecampaign and GetResponse? If yes! Then here I’ll try to overcome all confusion regarding this. So, before starting all these discussions, you need to all about these best email marketing services and ActiveCampaign vs GetResponse.

ActiveCampaign is one of the best email marketing tools with all kinds of premium features. And, Getresponse is a massive competitor of Activecampaign, and it also comes with a lot of premium features as well.

That’s why here we were going to differentiate all about these premium email marketing tools. Actually, here we will point out all those things that are necessary to know for you before buying a premium email marketing tool.

Many of our readers say about the spam emails that some email marketing service send mail to the spam folder, it’s quite illogical, and it won’t help in the ultimate development of your business. 

That’s why it’s essential to choose such an email marketing service that sends an email directly to the mail inbox.

So, all these premium tools come with premium quality features and possess these features as well. That’s why we supremely recommend any of these email marketing services.

But, which is better email marketing service? So, here I’ll answer this question.

Well, here on the review and differentiation between the ActiveCampaign and GetResponse, we are going to focus on the features, pros, cons, pricing, and other important parameters as well. So, this ultimate discussion will surely help you in making the best decision.

Ultimate Difference between ActiveCampaign vs GetResponse

The mail Difference Between these premium Email marketing tools are;

  • With GetResponse you’ll get to build a quality landing page, and it’s not possible with the Activecampaign.
  • This Getresponse comes with a free built-in webinar feature that you won’t get with the Activecampaign.
  • With this Getresponse, you’ll directly get to connect with your subscriber by using emails, but with Activecampaign, you’ll get to use SMS and Site Messaging.
  • Getresponse provides this opportunity of getting paid by using the landing page to buy an Activecampaign that does not give this opportunity.

ActiveCampaign Review: ActiveCampaign vs GetResponse

Activecampaign is one of the most powerful tools with a lot of user-friendly features. It’s an automatic tool that comes with quality characters. So, with this, you can simply connect to your potential customers in minimum time.

It can help you in communicating with your customers; manage customer’s information and a lot of other things in a single place. 

The requited feature in email marketing tools is CRM, marketing automation, and chat. So, all these features can help you with the ultimate development of your business. That’s why to secure a high-quality development of the public relationship, development and other things it helps significantly.

ActiveCampaign Email Marketing Features

  • Best email marketing service,
  • Subscription form,
  • Split testing 
  • Marketing platform automation 
  • Site tracking
  • Event tracking 
  • Automation goals 
  • Attribution 
  • Split action
  • Sales & CRM 
  • Gmail extension for Chrome 
  • Contact and Lead Scoring 
  • Mobile apps 
  • SMS
  • Site messages
  • Machine learning 
  • Win probability
  • Predictive sending

Campaign Building with ActiveCampaign

With this, you can simply create a broadcasting tool, and you can simply send the campaign by using those premium features,

  • Targeted emails,
  • Email autoresponders,
  • Email funnels, 
  • Broadcast emails, 
  • Schedule emails.

Why should you Use ActiveCampaign?

If you want to get quality conversions, then this premium tool can help you a lot of ways. Yes, here we will place some causes why you should use ActiveCampaign for email marketing services.

Drag and Drop Customization

The Activecampaign comes with a quality drag and drops feature that you can use to customise your emails. And, the template will surely help you in securing a quality experience. With this, you can simply customise your mail in your ways.

Here, you’ll get a lot of templates that you can use at the time of customisation or sending an email to any clients or your audiences as well.

Mobile-Friendly Templates

Here, it comes with a lot of quality and mobile-friendly templates that make you in a comfortable, attractive appearance. So, with this, you can simply attract the customers who are using all the features in their mobile.

So, this may provide you with the best and user-friendly experience as well.

Free Hand for Customization

Well, it comes with the freehand customization feature. So, at the time of creating a quality email, you can simply use the contact name, location, city, and the purchase history as well. In this way, you’ll become able to adopt the trust of your audience on you.

After getting leads, you can simply retarget those people once again!

Automatic Marketing

If you want to do the automatic marketing with just fetching the email list and schedule the emails, then you can simply do so by using this email marketing tool. And, it’ll definitely make your work easy as well.

With this you can simply do a lot of things, including;

  • Schedule a welcome mail series,
  • Target and re-target people,
  • Drag and drop email customization feature,
  • Stop a campaign when you need,
  • You can link all the free materials with that particular mail including training guides, videos, and live one on one support

Sales and CRM 

ActiveCampaign vs GetResponse [December 2020]: Which is Best?

If you want to enhance your overall sales status and CRM, then you can simply use this technique to experience the best quality of services.

Well, with this you can simply track the sales status, CRM status and a lot of other things as well. It may help you in monitoring the emails, leads, sales and other things. So, it’ll help you I getting a quality idea about your campaign.

With the CRM feature, you can simply track the contact status as well. So, you can simply track the leads, contacts, new sign-up with up-sale and down-sale. In this way, it can provide you with a significant idea about sales and CRM.

Messaging and AI Capabilities

By using this email marketing tool, you can simply do messages to your contacts and leads. So, this will significantly help you in making an active conversation between you and your customers as well. That’s why we strongly recommend this to our readers.

Well, it’s pretty easy to conduct, and the AI capability also helps in tracking all the selling status and also provides you with a good idea about the leads and which lead is actually converting. So, you can simply use the tool to get a quality user experience.

Pros of ActiveCampaign

  • With this, you can make merely personalized campaigns to your customers,
  • It’s relatively easy to use due to the user-friendly interface,
  • This tool has a higher email delivery rate,
  • Well, with this tool you’ll get an extreme advantage as the mood of AI capabilities,
  • It also helps in getting a quality idea about leads and sales.

Cons of ActiveCampaign

  • It comes with a lot of features, in some case; it becomes something more that needs a straightforward tool for email marketing.
  • Here, you won’t get any landing page builder.

GetResponse Review: ActiveCampaign vs GetResponse

Getresponse home page
ActiveCampaign vs GetResponse [December 2020]: Which is Best?

If you’re looking for fully automated email marketing software, then Getresponse would be a better choice for you. Yes, it comes with all the top-rated and fully automatic features. So, this will surely enhance your ultimate user experience.

It comes with more features than the ActiveCampaign. So, it’s more recognized that Activecampaign from almost all parameters.

GetResponse Key Features

  • Landing pages 
  • Ecommerce 
  • Traffic generation 
  • Marketing automation
  • Webinars 
  • Forms and surveys 
  • List building and management 
  • Analytics and optimization
  • Account and campaign management 
  • CRM
  • Email Marketing
  • API and native integrations.

Why should go with GetResponse?

GetResponse is a premium email marketing tool with a lot of impressive features. If you want to send a professional email with the most outstanding design, then this tool can help you a lot. It’s fully automated software and more effective than ActiveCampaign.

Best Email Marketing Software in the Market

Well, GetResponse is one of the best email marketing software with all types of premium features. If you want to enhance your overall user experience with this fully automated technology, then you can simply go for this software.

It comes with an entirely drag and drop customisation feature with a lot of premium quality templates. So, this will help you in getting a premium look as well.

By this you can simply send emails, including;

  • Segment-specific sends, 
  • Automated blog digests,
  • Scheduled email sequences,
  • Newsletter,
  • Autoresponders.

It comes with 99% accurate deliver rate. So, now you can simply imagine the accuracy of this email marketing service. 

Here, you’ll get a dedicated dashboard through which you can simply track the overall status of your campaign including clicks, opens, bounce rate, conversion etc. 

It is appropriately integrated with the Woo Commerce, Stripe, Social Media, and PayPal. So, if you use this, then you’ll get a supremely user-friendly experience.

Automation Capabilities

If you want to bring your marketing strategies in an automation system, then you can simply do so by using this super helping software. With this automation technology, you’ll get to build that specific template that your audience needs from your side.

Here, you’ll get a lot of ready-made blocks, super handy customising feature with drag and drop options. So, it makes it easy to build an attractive design.

This marketing automation tool provides you with a quality idea about the action, conversion and leads as well. So, through this, you can simply track all these things. And it’ll improve your overall sales strategies.


With this Getresponse’s CRM, you can simply organize all of your contacts and sales pipelines in one place. So, this will help you in tracking all the activities of your leads and other things as well.

Well, if you want to drag and drop those leads to the next step of the pipeline, then you can do so by a simple step, and you’ll get a visual idea about the status of your leads and other things significantly.

 Landing Pages and Webinars

With this premium tool, you’ll get to create a highly responsive landing page by using all the premium templates which will be available over there. So, to get quality conversions, this landing page structure plays an important role.

And, with this, you don’t need to integrate any third-party software. Just, follow some simple steps, and you’ll get to create a quality landing page in front of you.

Here, you’ll get more than 5000 shutter stock images that you can use at the free of cost, and you can get to create quality email marketing page, free download, sales and sign-up pages.

If you want to create a webinar with your audiences, then you can simply do so by using this dedicated email marketing software. And it makes all the work easy to conduct.

Yes, you can simply do a lot of things, including chat, screen sharing, whiteboards, live polls and many more. If you want to record your webinar then also you can do so by using this super impressive software.

Pros of Using GetResponse

  • With this, you can simply build an automated funnel by some simple steps,
  • Here, landing pages are including without any kind of extra cost,
  • Well, here you don’t need to use any third-party service for conducting any webinar over here,
  • Here, you’ll get a lot of premium templates and stock images the free of cost.
  • GetResponse comes with 30 days of a free trial.
  • It comes with 24/7 customer support service,

Cons of Using GetResponse

  • Here, SMS messaging and direct chats are not included.

Pricing: ActiveCampaign vs GetResponse 

No doubt! Both these are excellent tools, and if you want to use these, then you have to pay a significant amount of money as well. 

ActiveCampaign Pricing

active campaign pricing
ActiveCampaign vs GetResponse [December 2020]: Which is Best?
  • The lite plan comes at $17/month for 1000 contacts. It includes an unlimited sending of email marketing, email newsletters, marketing automation.
  • The plus plan comes at $49/month for 1,000 contacts. It includes all those are available on the lite including CRM, contact and lead scoring, deep data integrations, custom user permissions, custom branding, SMS marketing, etc.
  • Yes, the professional Plan, $129/month for 1,000 contacts, including all things from the previous two plans with Site messaging, attribution, predictive sending, win probability, split automation so and so.
  • The enterprise Plan, costs $229/month, all those features available in the previous three plans with custom mail server domain, custom domain, free design services, free social data, phone support, in-depth onboarding, etc.

GetResponse Pricing

Getresponse pricing
ActiveCampaign vs GetResponse [December 2020]: Which is Best?
  • The basic plan costs just $12.30/month for 1,000 contacts. It includes email marketing, autoresponders, unlimited landing pages, complete automation templates, unlimited lead funnels, and Facebook ads and sells digital products as well.
  • The plus Plan, $40.18/month, it includes all feature available at the basic plan with Webinars (max 100 attendees), Simple CRM, Contacts scoring & tagging, Sales funnels, etc.
  • Professional Plan, cost around $81.18/month, include all features available in the previous two plans with Paid webinars, unlimited automation builder, Webinars.
  • The enterprise plan cost around $839/month, with all those previous features and it would be the best plan for a vast industry which has more than 1, 000, 00 email list.

Which Email Marketing tool is better?

Activecampaign vs Getresponse which would be a quality choice then I would like to go with GetResponse because I personally use this for my business. 

It does not mean that the Activecampaign is not good and all. You can simply go for this but, if you go through those features section, then you’ll get to know that Getresponse comes with a relatively higher number of features that you won’t get to see in the ActiveCampaign.

Yes, GetResponse and Activecampaign are both fully automated tools. But, GETResponse has such an impressive interface that will help you in getting a user-friendly experience.


Which would be the Best Email Marketing Services?

=> Both these email marketing tools are useful and provide you with a quality experience. So, you can simply choose any of this software according to your requirements.

Does ActiveCampaign provide landing pages?

=> No, It’s not! But, with GetResponse, you’ll definitely get a landing page creation feature.

Being a Beginner which would the Best Email marketing tool for me?

=> Well, you can simply go with GetResponse.

Closing Opinion…

ActiveCampaign vs GetResponse, all these tools are impressive, and you’ll surely get to experience the best features with all these tools.

But, here we have provided you with all the additional guides and features on these email marketing tools. So, to enhance your overall marketing experience and strategies, you can simply go for any of these tools.

I hope you like this entire discussion on ActiveCampaign vs GetResponse if you like then don’t forget to hit the sharing button and share it among your friends. Stay tuned for the next updates and thanks for reading. 

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